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Industry trade body Outsmart reported total OOH revenue reached £1.3bn, almost even with the pre-Covid market.

The BBC is considering introducing ads in selected podcasts on commercial sites in the UK, but there is some criticism to the news.

Tabloids’ influence may be waning, but their ability to create a sophisticated political plot remains. Expect more this year. 

Media trading currencies remain crude in an era that demands sophistication. TV can lead the push to change this amid the abundance of data and research available.

Sky Media’s client and marketing chief shares her dream Glastonbury line-up and what’s coming up in conversations with clients.

MTM research also found that churn rates remain a concern, with users reporting “content fatigue”.

Networking opens doors to opportunities, collaborations and career advancement, but it doesn’t need to have the cringe factor. 

That hollow feeling from being made redundant will fade. Here’s how to approach the immediate aftermath to get the very best out of the situation.

The launch of ads on Prime Video could change where TV advertising investment goes while increasing the role of retail media in CTV.

UK creators would lose valuable international engagement should a US TikTok ban come into effect, potentially impacting the scale of future brand deals.