As Facebook takes a multi-billion dollar kicking, print ad revenue for newsbrands has increased for the first time in seven years. Is this the start of something new, wonders Raymond Snoddy.
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The “Creative Agency of the Future” global roster now includes Wunderman, H+K Strategies, Geometry Global and Mirum.
Private equity firm Exponent is to acquire Dennis Publishing, the business behind The Week magazine, with proceeds of the sale helping to plant a new woodland.
Bryan Scott joins from The Lighthouse Company where he served as marketing & innovation director for three years.
Kevin Bratley and Jade and Lee Trott will work across key accounts and report to OLIVER UK’s ECD, Rob Kavanagh.
Unilever’s Keith Weed recognises that advertising impacts society in many ways and so must act responsibly, writes Dominic Mills. He’s a wise choice as president of the Advertising Association.
Diageo is reaching out to gin drinkers in a new way this summer, having launched an out-of-home campaign that serves digital ads based on the current weather.
Bosses from Mindshare, MediaCom, Kinetic, Local Planet and Merkle explain the significance of the latest findings.
UK advertising spend has achieved its 19th consecutive quarter of market growth after experiencing a 5.9% increase year-on-year through Q1 2018, 1.3pp ahead of forecast.
In her new role, Kate Pickering will lead Gyro Manchester’s content team and oversee everything from content strategy through to content development and evaluation for clients.
