The impending disappearance of third party cookies has no doubt created a new race in the adtech industry, writes Babs Kehinde – but there are a few points that need considering if it’s going to get the pivot right.
More Opinion articles
It’s important that magazines adapt on all sides, writes Bauer Media’s Lucie Cave – ensuring content is revised for both its readers and its advertisers
VCCP’s Aidan Mark shares 10 performance lenses that are positively influenced by brand building.
The Times Radio wants a slice of the BBC’s audience, but Dominic Mills wonders if it’s available. Plus: the Facebook boycott; and parting ways with Mediatel News’ editor
Following the publication of Ofcom’s report into our online consumption habits, Ray Snoddy sifts through the findings to understand its implications.
The sun is shining, life is returning to our streets and, for those in the business of brand building, a new chapter is about to begin, says Arif Durrani.
Mihir Haria-Shah asks his industry colleagues to play their part in helping make adland a more diverse place to work
Jan Gooding and Sheldon Mills look at the challenges minority groups face in society, and offer guidance on making positive workplace changes.
The UK’s performing talent is one of our greatest assets and exports, writes Nick Manning. Let’s try to help keep it that way.