Experts from MediaCom, Amplifi and Manning Gottlieb OMD react to the latest Consumer ABC release.
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News UK picks up three awards, including the Grand Prix, as the BBC, DCM, Weve, ZenithOptimedia, ITV, MEC and MTM are all crowned category winners.
The latest ABC release for the July – December 2015 period charts all the trends for the consumer magazine market. Here is Newsline’s overview – with links to full articles and charts for each sector.
The July to December period was a bit of a damp squib for Home Interest magazines, with just two titles seeing small boosts in circulation over the period.
Amid a sea of declines, Cosmopolitan has recorded a set of standout figures for the July – December period.
Northern & Shell has reason to celebrate this period, with OK! magazine sales up by almost 38%.
As Vogue turns 100, media experts share their thoughts on what has made the magazine such a success – and what its long-standing credibility means for advertisers both now and in the future.
ESI Media’s group CEO, Steve Auckland, confirmed on Thursday that discussions with the regional publisher are taking place
UK advertising expenditure grew 6.8% year-on-year in the third quarter of 2015 to reach £4,646 million – the strongest third quarter on record.
As it faces a bleak future, Dominic Mills translates the gobbledygook flowing out of the Guardian – and, in praise of the Super Bowl and TV, challenges the industry’s obsession with precision marketing.