It shouldn’t just be publishers calling out the immoral practices of AI search companies. Advertisers, agencies and tech vendors all have a role to play.
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From trust to news avoidance, from ‘jokes’ of death to actual deaths, there are serious problems facing journalists and journalism, and solutions are as yet unclear.
The appointment comes as Octave transitions towards sole ownership after News Broadcasting acquired Bauer Media’s stake in the digital audio marketplace in June.
Piers North has been named CEO with immediate effect.
The UK-based startup has gone live after four years of development. Launch partners include The Independent and The Guardian, alongside a host of music labels.
| Maria Iu
The Web Category report will help users select the most suitable websites to include in their brand and programmatic ad campaigns.
Pamco’s latest report suggested resilience in publisher brands’ total market reach. The JIC is also officially partnering Barb on new methodology beginning with its next release in September.
Stagwell is committing to increase adspend in news media by 22% this year amid a broader effort to convince advertiser clients of ethical and business arguments for supporting trusted journalism.
| Maria Iu
Newsworks study also found that most Brits believe advertisers should support quality journalism.
| Maria Iu
The “Blind Hijackers” campaign leveraged BPS voices in popular LadBible formats, placing accessible, experience-led storytelling at its heart.