UK advertising spend has achieved its 19th consecutive quarter of market growth after experiencing a 5.9% increase year-on-year through Q1 2018, 1.3pp ahead of forecast.
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Over 50% of Guardian Media Group (GMG)’s revenue now comes via digital channels, offsetting declines in newsstand sales and print advertising revenues.
Only one title in the entire newspaper market was able to boost its circulation figures in June.
Not only is this the most successful year the newsbrands have had since launching the digital subscription model in 2010, digital subs have also overtaken print subs for the first time.
PAMCo has today released the latest cross-platform audience readership figures for news brands, covering the period April 2017 to March 2018.
With PAMCo’s new data, publishers and advertisers can now see magazine brands’ audience delivery across mobile, tablet, desktop and print.
A new study shows 87% of executives think the duopoly needs to do more to control fake news, while trust in news brands is on the rise.
While the daily newspaper market suffered, the Sunday market was up 2.7% between April and May.
The pro-remain editor of the Mail on Sunday, Geordie Greig, will replace Paul Dacre once he steps down in November – after 26 years in the post.
Dacre, who has edited one of the UK’s best read and often controversial newspapers since 1992, said he will be retiring just before he turns 70.