More Tv articles

At the recent MRS annual conference, Nick North, chief marketing officer at GfK Media, took a look at why attitudinal research is still key to understanding audience engageme… and why watching your favourite show is a little bit like falling in love…

A new report in the US by Nielsen says that almost half of all U.S. citizens – 143.9 million – viewed some video online in January this year.

Yahoo has bolstered its mobile and connected TV offering with the purchase of IntoNow, whose mobile platform only went live in January, and is led by Adam Cahan, a former executive at Google and Viacom’s MTV.

Virgin Media has released its financial results for Q1 2011, with an across the board increase in revenues and huge interest in its next-generation TV offering.

ITV1’s new prime time drama The Reckoning started on a high of more than 5.6 million peak viewers last night.

ITV1’s new Britain’s Got Talent series started on a high of more than 9.4 million viewers during the Saturday night prime time slot.

ITV1’s final Monroe banked the all-important peak-hour ratings with a high of more than 4.5 million viewers last night.

ITV1’s UEFA Champions League Live coverage peaked with 5.3 million viewers during prime time last night.

Trevor Vagg, director at Kantar Media, uses the futurePROOF survey to explain why 3DTV is likely to remain a technology for a niche group while HDTV and connected TV have greater likelihood to reach the masses.

Raymond Snoddy: Rule number one in the government PR rule book – just before a recess, or during it if you think you can get away with it, is an absolutely brilliant time for releasing unpalatable news… So we can expect the BSkyB announcement in around two weeks then Mr Hunt?