Durrani most recently served as senior editor at The New York Times’ T Brand Studio.

DOOH space will be used for ‘The Thing That Saved My Life’ campaign, created by Men’s Minds Matter together with Media Bounty.

National Cinema Day provided a much-needed boon to an industry that is still lagging behind pre-pandemic levels of attendance.

Adverts on Amazon were cited by consumers as more relevant and useful than on other platforms, followed by TikTok, Spotify, Google, and Snapchat.

The program is part of the ANA’s #EngageResponsibly initiative, which aims to drastically reduce online hate speech by 2025.

Snap has poached Google veteran Ronan Harris in a bid to revive the tech platform’s fortunes amid a restructure of its business and a 20% cull of its staff.

The stagnation is anticipated due to price competition lower ARPUs as platforms like Netflix and Disney+ introduce less expensive ad tiers.

France officially banned ads for fossil fuels last week. Is such a media policy actually effective?

Marketers will be able to purchase ads on digital screens in public places including stadiums, airports and bus stops through DV360.

Twitter has begun integrating podcasts into its platform as part of its newly redesigned Spaces tab.