The Real Deal on Fentanyl campaign seeks to educate young Americans on the dangers of the addictive drug.

B2B media veteran Kathi Simonsen speaks about the challenges, resiliency, and outlook facing US trade publications.

In brief: the show will stream following Thursday Night Football and will be hosted by rapper 2 Chainz.

In brief: the American rapper has bought the platform after he was banned from Twitter and Instagram for antisemitic remarks.

In brief: The number of concurrent users in Horizon Worlds is less than Second Life, which debuted in 2003.

In brief: Fox Corp and News Corp previously split in 2013 and both companies have since maintained they are better off as separate entities. 

In brief: content selection in Mexico will come from existing global partners such as Sony and Lionsgate, as well as local partners like Telefórmula.

The ad tier will cost users $6.99/month, and ads will play before and during shows and films.

Gentzel most recently worked as CRO of Gannett, where he led all advertising and marketing solutions revenue in North America.

In brief: Fox plans to use Innovid’s cross-platform measurement solution InnovidXP.