Mike Follett, managing director at Lumen Research, is back on the podcast to discuss the key factors that make media effective, and where attention fits within the conversation.

Rock bands consisting of media industry professionals are being asked to take part in a new charitable event this September called Media Rocks.

The continued decline in print, which has historically been more lucrative for publishers’ advertising revenues, comes as outlets have also faced a challenging digital market this year.

Interview: Itamar Benedy, CEO of in-game advertising company Anzu, hopes to bridge the gap between the needs of marketers and publishers. But can it deliver ads that don’t disrupt gamers’ user experience?

Advertisers can use its generative AI offering to produce content and copy for ad creative, including titles, images, and headlines.

Interview: Dominic Williams divulges how he hopes to transform his commercial team for a new era selling against AV content, and why advertisers aren’t ultimately concerned with the Mail’s controversial coverage.

June box office figures totalled £90,317,164; 28% lower than June 2022, which included the release of Jurassic World Dominion and Elvis.

The new Twitter competitor reached over 10 million users within hours of launch. What are users’ and advertisers’ first impressions?

Consultant and author of ‘Madison Avenue Makeover’ Michael Farmer joins Ahmed Elkady to speak in detail about the book’s development and key lessons for the industry.

Analysis: Instagram is debuting its Twitter competitor, known as Threads, this Thursday after several months of development. Its privacy practices appear more advertiser-friendly than user-friendly.