Ad impression match rate also increased nearly fivefold from just 12% in 2020 to 58% in the latest study.
ARCHIVE ▸ Jack Benjamin
The first of a series on British newsbrands’ expansion into the US. Reach’s chief digital publisher discusses its upcoming US launch.
In brief: BBC Radio 2 host Ken Bruce is leaving after 31 years to join Bauer Media’s Greatest Hits Radio.
In brief: the rights deal comes as part of a new joint partnership with the European Broadcasting Union (EBU) and Warner Bros Discovery.
‘The Week’ founder discusses his start-up newsletter publication and the editorial strategy behind creating a news digest
In brief: it is the first account win for Havas Media Group’s digital commerce agency since it acquired Expert Edge in September.
In brief: The market measurement company is aiming to align headcount with where it was one year ago.
In brief: Parker, who has been a board member since 2016, takes the helm amid an uncertain time for the company.
The Mirror and Express publisher saw digital and print advertising revenues decline by 5.9% and 20.2%, respectively, in Q4.
In brief: Disney CEO Bob Iger argues that working with colleagues in the office improves creativity and company culture.