It was the TV event of the year last night, as MediaTel Group’s very own wizard of the dribble, Chad Potter, pulled on his boots for Sky One’s Premier League All Stars.The show, which sees legends, celebrities and fans play in a week-long knock-out competition, has a £100,000 prize for the winning club’s nominated charity.‘Pele’… Continue reading Potter Proves His Worth In 3-3 Draw

Ofcom has fined GMTV £2 million for misconduct after it ran a competition where winners were selected before the competition had closed.GMTV was found to have breached Rule 2.11 of the Ofcom Broadcasting Code, which came into effect on 25 July 2005, stating that “Competitions should be conducted fairly”, and Rule 8.2(b) of the ITC… Continue reading GMTV Given £2 Million Fine

Start-up media company Ad-Air is planning to create a network of huge advertisements which will be placed alongside airport flight paths.It plans to create ads of up to five acres or 20,000 sq metres in size. Ad-Air’s network includes 30 airports including London Heathrow, Paris Charles De Gaulle, Los Angeles International.The first site to have… Continue reading Ad-Air Plans Flight Path Ad Network

Virgin Media is backing the launch of its Virgin 1 channel with a TV and cinema ad campaign using the strapline “proper telly”.The campaign, which breaks on Friday, will use a 40-second TV and cinema ad featuring clips of shows such as The Riches and The Sarah Connor Chronicles.The TV ad will run on channels… Continue reading Virgin 1 Ad Campaign Promises “Proper Telly”

Text-based mobile advertising is nearly ubiquitous in Europe, with as many as three out of four mobile subscribers reporting they received an ad via SMS in July, according to M:Metrics, the mobile media research group. The measurement firm also found that while the volume of SMS ads is lowest in the United States, with only… Continue reading Text Based Ads Nearly Ubiquitous In Europe

Music is going to continue to lead the market for online distribution, according to Screen Digest. The research company forecasts that by 2011, 191 million single tracks and 21 million albums will be downloaded, with UK revenue at £285.6 million. Dan Cryan, music analyst, said: “The rapid growth of online music constitutes an invaluable lifeline… Continue reading Music To Lead Online Distribution Market

Ovum, the analyst and consulting company, has announced the fastest growing broadband markets, highlighting key factors that have helped shaped them. The report benchmarks countries from Asia-Pacific, Western and Eastern Europe and the Middle East & Africa. Infrastructure competition, relative pricing and regulatory involvement have been identified as common factors that are driving broadband growth… Continue reading Fastest Growing Broadband Markets Revealed

Facebook and MySpace are now both visited by one in five Britons online, with the sites receiving 6.5 million and 6.4 million unique users respectively in August. The latest figures from Nielsen//NetRatings show that since December 2006, Facebook’s audience has grown by 541% compared to 20% for MySpace. Almost half (48%) of Britons online (15.3… Continue reading Facebook And MySpace Visited By One In Five Online Britons

Associated Newspapers has launched a standalone website for the Evening Standard.The new site is separate to the entertainment website thisislondon.co.uk, also run by Associated Newspapers.It will include all of the major London stories for the day, as well as columns, blogs written by specialists, and a forum section.Readers will be able to take part in… Continue reading Evening Standard Gets Standalone Website

The return of Doc Martin to ITV1 last night gave the channel a peak audience of 7.1 million adult viewers (a 32.9% share) in the 9pm slot.This was easily ahead of BBC One’s offering, Silent Witness, which could only manage a peak of 5.5 million adults (a 25.5% share) in the same timeslot.An average of… Continue reading Return Of Doc Martin Beats Silent Witness