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Can we use modern technology to help consumers access a physical interaction rather than replace it?

Fake ads or branded ‘fan art’ stand a much better chance of going viral when they marry bizarre activations with seemingly real world locations. 

Rajar, the radio audience measurement service, has appointed two people to take over from research director Paul Kennedy who is stepping back after 22 years.

Outvertising’s co-director of advocacy Cass Naylor joins The Media Leader Podcast to discuss how media properties, brands and advertisers must do more to support the queer community, especially in the months outside of Pride.

In its third year, Sky Zero Footprint has announced Grub Club, Milliways, Ocean Bottle, OceanSaver and UpCircle have won initial advertising funds to help create TV campaigns to drive sustainable behaviour.

ITV’s deputy managing director for commercial sales shares what he wanted to be as a child and his most challenging recent brief.

Media and advertising needs to change the conversation around disability not only within the industry but beyond so people do not ‘slip’ into exclusive environments.

Kinetic’s head of planning explains how smart city OOH advertising will not only shape the urban landscape of the future, but also offer dynamic, measurable and multichannel opportunities for advertisers.

Consumer electronics giant Samsung has agreed a year-long radio partnership with Bauer’s Magic Radio Breakfast Show.

Disney+ will launch its ad-supported subscription tier on 1 November, Disney has confirmed, nearly a year after the cheaper option debuted in the US.