More Advertising articles

In his final column of the year, Ray Snoddy looks back at some of the most interesting and impactful media business stories of 2017.

Magazine brands BBC Good Food and Radio Times recorded huge mobile readership gains between October 2016 and September 2017, according to the latest figures from NRS PADD.

Change is coming, but are brands moving fast enough to keep up, asks The Pool’s Tanya Joseph.

As advertisers, regulators and governments take serious interest in their behaviour, Bob Wootton argues that 2018 could be a watershed year for Google and Facebook.

It’s tough making predictions, especially about the future – but Dominic Mills will try nonetheless.

Hearst UK, the publisher of Cosmopolitan and Elle, has announced the appointment of two new group agency directors, Sarah Tsirkas and Joni Morriss.

In the second of two specials, our experts review what has been a striking year for media and advertising – and offer their predictions for the coming year.

In the length of a single opinion column, James Whitmore shares an idea that could transform your business.

It’s time to intensify debate about the full range of impacts social media is having on society, writes Raymond Snoddy.

In the first of two specials, a host of experts review what has been turbulent year for adland – and offer their predictions for 2018.