The Government has opened the door to advertising and Netflix-style subscriptions as part of the BBC Charter Review. The commercial radio industry says it is not “commercially viable.”
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Welcome to the Brief for Wednesday 10 December, The Media Leader’s round-up of media news.
The brief – The Media Leader’s daily round-up of media news.
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Barb’s chief operating officer, Caroline Baxter introduces new the Barb Data Hub and where it fits within the ecosystem.
The brief – The Media Leader’s daily round-up of media news.
Commercial radio extended its share of total listening to record highs, with Global leading the way. Digital listening continues to drive growth.
Global’s Heart Breakfast show saw a marginal 0.2% year on year growth despite a quarter-on quarter decline of 3.1%.
Commercial listening now accounts for 56% of total listening, compared to the BBC’s 41.7%.
Online listening now has a 29.7% share, compared to just 26.2% for AM/FM.