More Homepage Two articles

Jim Marshall, chief client officer at Aegis, on the world of previously paid for media moving successfully into the free media sector and questioning what is happening the other way around?

Andy Eardley, Director and Co-Founder of the TV App Agency, on how SmartTV is maintaining its position as one of the hottest spaces for content distribution and advertising. Yet while the potential for explosive growth exists, the question remains what will it take to stimulate mainstream take-up?

According to Digital TV Europe, BSkyB will offer a subscription to the Premier League from as early as next month.

The Future Foundation’s James Murphy and Richard Nicholls on how the disappearance of devices and furnishings re-defines human space and re-shapes buying behaviour.

A report by Credit Suisse, which looks into the current state of Europe’s satellite industry, predicts that broadcasters in the US and Europe will begin broadcasting Ultra HD test channels by 2013.The report states that Ultra HD (commonly known as 4K, due to the 4,000 pixel resolution display – double the amount of current HD) would… Continue reading Broadcasters could launch Ultra HDTV test channels ‘next year’

Steve Smith, head of thought leadership at Starcom MediaVest London: I have a good friend who is incredibly good at wine tasting, so good in fact that he is one of only around three hundred people worldwide who are a Master of Wine.

Mercedes Benz is running an advertising campaign this weekend where TV viewers can control the story line using Twitter.

The BBC has announced that it is going to scale back the video content within its red button services on Sky, Freesat and Virgin.

Simon Rees, managing director, DCM, on why the adoption of digital technology will trigger a huge period of evolution and creativity in cinema advertising…

Rufus Olins, CEO, Newsworks, argues that despite long-standing public scepticism over journalists, the demand to study journalism and the demand to consume it remain stronger than ever…