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ITV, Virgin Media and Discovery have signed a product placement code of conduct put together by TV producers’ trade body Pact.The joint industry code of conduct has been introduced to address concerns about paid for product placement and to complement the regulatory regime that the European AVMS Directive would require the UK to implement if… Continue reading Broadcasters sign product placement code of conduct

Clear Channel Outdoor has unveiled a new banner site at music venue the Astoria, on Tottenham Court Road.US agency Gibson Media booked the first campaign on the banner, for action game Left 4 Dead, published by video game company Valve.The outdoor giant said that the banner site – which is 16m wide by 6m high… Continue reading Clear Channel Outdoor unveils new banner site

UKTV History confirmed it will be re-branded Yesterday from early next year, with a new emphasis on modern events.A re-launch of UKTV’s factual channel group, which also includes UKTV People and UKTV Documentary, has been planned since August.UKTV People and UKTV Documentary will turn into Blighty and Eden under the new re-brand, according to reports.Yesterday… Continue reading UKTV History is to be re-branded Yesterday

ITV has signed a new VoD deal with BT, the first of its kind for the broadcaster, to supply a range of programmes to BT’s digital TV service.BT Vision customers will have access to key episodes of ITV’s shows, including Coronation Street, Emmerdale and The X Factor, from next month.BT’s VoD customers will also be… Continue reading ITV signs VoD deal with BT Vision

UBC Media has reported a 15% decline in revenue to £6.4 million for the six months to September 30. The radio group blamed an “extremely challenging” few months for the fall. UBC, one of the shareholders of 4 Digital, invested £150,000 into the digital radio consortium which was abandoned by Channel 4, its majority shareholder,… Continue reading UBC Media reports 15% decline in revenue

News International is understood to have turned down Daily Mail & General Trust’s attempts to call a truce in the London freesheet newspaper war.DMGT executives spoke to News International to try to end the battle that has been raging between the two firms since they launched the titles in 2006 (see NewsLine), according to a… Continue reading News International rejects DMGT’s truce offer

The prospects for newspapers are not as gloomy as some think as long as they look to innovate, James Murdoch told the Monaco Media Forum on Wednesday.While Murdoch, who was making his first public appearance since he took over News Corp’s European and Asian businesses, said that the company’s UK titles were facing pressure from… Continue reading James Murdoch: Newspapers need to innovate

Havas Media is pulling together all of its UK operating businesses into a new Havas Media UK organisation.Launching with immediate effect, Havas Media UK will include MPG (which also comprises London-based MPG International and digital, data and direct specialist Media Contacts); sports communication consultancy Havas Sports; integrated communications agency Arena BLM (which also includes its… Continue reading Havas Media launches in the UK

Johnston Press is the latest regional media owner to release data on the new ABCe six-month certificate.The independent online data is set to cover Johnston’s network of local media branded sites and part of the Yorkshire network, including yorkshirepost.co.uk, portsmouth.co.uk and sunderland.co.uk.Chris Pennock, group sales and marketing directer at Johnston, said: “ABCe audited data provides… Continue reading Johnston Press is set to release six-month ABCe data

Centaur Media. owner of Marketing Week and New Media Age has reported a 16% year on year fall in group revenues for the four months to October 31.In a trading statement released today, Centaur warned of an “uncertain” outlook for the year ahead, adding that the “visibility of future market conditions is poor”.However, the company… Continue reading Centaur Media reports fall in group revenues