More Industry News articles

Kids are influencing their parents more and more when it comes to new technology, passing on knowledge to technophobic parents and letting them know which in-demand items are cool or not.Jointly commissioned research from Viacom Brand Solutions, the media sales house, and Nickelodeon UK, the kids’ television network, showed that parents are increasingly using their… Continue reading Kids A Big Influence On Parents

Viacom Brand Solutions (VBS) has signed up MicroStars, the miniature football star figurines, for an interactive football game that will be available on Nickelodeon’s red button service during the World Cup.The figurines of Beckham, Rooney and Owen, will feature in five football games available in the MicroStars Playzone until the end of the tournament.VBS, the… Continue reading Miniature Footballers Go Red Button Active

A gigantic goalkeeper will greet football crazy fans as they arrive at one of the main entry points to this summer’s World Cup.Oliver Kahn, the second-choice goalkeeper of the German national team, has been recreated as a 65 metre wide 18 metre high behemoth, leaping across the four lane highway at Munich Airport.The huge structure… Continue reading Attack Of The 65 Metre German Goalkeeper

Future publishing, the UK’s sixth largest magazine publisher, has appointed Stevie Spring as its new chief executive.Spring, the former Young & Rubicam MD, will replace Greg Ingham, who has been in the role for seven years.The job is Spring’s first foray into publishing and first role at the helm of a listed company. Her appointment… Continue reading Spring Appointed MD Of Future

Only one in eight viewers believe television commercials are truthful and accurate, according to new research by ITV.The ITV research (featured in its corporate responsibility report) suggests that advertisers, who spend £3.4 billion every year in the UK on promoting products on television, need to go back to basics and work on viewer trust.Of 4,000… Continue reading Trust In ITV Ads Low

The 20 largest cable and DSL providers in the US acquired a record 3.1 million subscribers during the first quarter of 2006, according to the Leichtman Research Group. The top broadband providers have almost 46 million high speed internet subscribers, with cable having nearly 25.8 million broadband subscribers (see Broadband Accounts For Over 42 Million… Continue reading US Broadband Record

Worldwide unit shipments of personal video recorder (PVR) products reached 19 million in 2005, an increase of 60% on the 11.9 million units shipped in 2004, says new research by In-Stat (see PVR Subscribers To Reach 34 Million By 2010). The study predicts that this figure will reach 42 million by 2010, showing that PVRs… Continue reading Worldwide PVR Shipments Hit 19 Million

BBC One triumphed over ITV1 and Channel 4 last night, with New Tricks taking the majority of adult viewing share over the final of X Factor: Battle Of The Stars and Big Brother.New Tricks is proving itself as a consistently high-rating drama – the first series, screened in 2004, was BBC One’s highest rating new… Continue reading BBC One Brings Home The Bacon

Chrysalis Radio is to launch a bespoke podcast production service, Chrysalis Content, which allows companies to produce their own tailored audio programmes.The podcasts can be hosted either on a Chrysalis website or a client company website, to be downloaded and listened to on the consumer’s PC or transferred to a portable MP3 player.The launch of… Continue reading Chrysalis Announces Bespoke Podcast Service

A delegation of Labour MPs, led by sponsor of the Children’s Food Bill, Mary Creagh, has today met the communications regulator Ofcom to demand a pre-9pm ban on junk food advertising aimed at children.Ms Creagh, MP for Wakefield, has today tabled an Early Day Motion calling on Ofcom to give equal weight to the 9pm… Continue reading MPs Demand Junk Ad Ban From Ofcom