BBC Magazines’ latest addition to the children’s market, Toybox, is due to be released on March 31.This will be the third in the series, following Playdays and Noddy, which increases the opportunity for group advertising. The new 36 page title will be similar in size to Fast Forward, catering for the 2 to 7 age… Continue reading BBC Magazines To Launch Toybox
According to leaked ratings figures for this Monday (15/3), C4’s Big Breakfast was watched by more viewers at the crucial 8-8:30 slot than either of its competitors – GMTV and Breakfast News: No. of Viewers (m) C4 GMTV Breakfast News 8:00 – 8:30am 1.7 1.5 1.3 The GMTV figure is only half that of TV-am… Continue reading Big Breakfast Outrates GMTV
Advertising agency, Joslin Shaw, is set to sponsor the English Chamber Choir performing Bach’s ‘Mass in B Minor’ in April. “The sponsorship enables us to raise the agency’s profile with an influential audience of significant net worth” says Hugh Joslin.
Grundig has signed a deal with MTV Europe to sponsor its Ski Weekend,due to be broadcast on the channel from 20-21 March
The winners of the IPA Business-to-Business Advertising Awards were announced today at a ceremony hosted by the President of the Association, Peter Mead.The category winners were:International Best Campaign Leopard Limited Corporate Jets Best One-Off Leopard Limited Advertisement Philips Components Trade & Technical Best Campaign WCRS Limited Bass Brewers for Carling Black Label Best One-Off McCann-Erickson(Bris)… Continue reading IPA Business-To-Business Awards
Advertising agency, Joslin Shaw, is set to sponsor the English Chamber Choir performing Bach’s ‘Mass in B Minor’ in April. “The sponsorship enables us to raise the agency’s profile with an influential audience of significant net worth” says Hugh Joslin.
Grundig has signed a deal with MTV Europe to sponsor its Ski Weekend,due to be broadcast on the channel from 20-21 March
According to the Evening Standard’s recent Media Survey, three out of four London viewers taking part in the telephone poll believed Thames offered a better service than its successor, Carlton. 84% said that they preferred TV-am to the current breakfast channel, GMTV. The main gripe about Carlton seemed to be scheduling changes rather than actual… Continue reading Evening Standard Media Survey
Thomsons Free Newspapers has sold eight Herald & Post titles to Midland Independent Newspapers including the Hinckley, Loughborough, Nuneaton, Derby Burton and Leicester Herald & Post.
The winners of the IPA Business-to-Business Advertising Awards were announced today at a ceremony hosted by the President of the Association, Peter Mead.The category winners were:International Best Campaign Leopard Limited Corporate Jets Best One-Off Leopard Limited Advertisement Philips Components Trade & Technical Best Campaign WCRS Limited Bass Brewers for Carling Black Label Best One-Off McCann-Erickson(Bris)… Continue reading IPA Business-To-Business Awards
