GfK has this week estimated the UK satellite dish universe to have reached 2.015 million – a lower figure than both BARB and Continental Research: Total 1992 GfK 2.015 BARB 2.297 C.R. 2.596 BSkyB 2.900 It should be noted, however, that the GfK survey does not cover either Northern Ireland, Channel Islands or The Isle… Continue reading Gfk Satellite Universe Estimates
The closure of London listings title City Limits, as predicted on NewsLine yesterday, has been confirmed. The magazine, founded as a co-operative 10 years ago, had been battling against falling sales and advertising revenue for some time.Last year the title was rescued by Terry Hornett and repositioned in the market as a young women’s weekly,… Continue reading City Limits Closes
IPC is believed to be launching its third TV listings magazine next week called Satellite And Cable Times, with a working title of Total TV.The magazine, thought to have a print run of between 40,000 to 50,000, would become one of the first weekly publications to serve the satellite market. IPC has made no comment… Continue reading TV Listings Magazine For IPC?
Newly appointed managing director of BBC Network Radio, Liz Forgan, has pledged her support for Radios 1 and 2. Speaking at a debate on the future of radio she rejected suggestions that the output of the 2 stations could be provided by the commercial sector.Forgan said “Radio 1 has a blend of programming which is… Continue reading BBC Chief Pledges Support For Radios 1&2
Following the announcement that Martin Cox is to leave his post as business development controller at Meridian Television, Tim Brady, formerly sponsorship controller at Thames, has been named as his replacement. Brady, whose successful sponsorship deals in the past have included Wish You Were Here? and Barclaycard, will take charge of all Meridian’s current deals… Continue reading Cox Leaves Post At Meridian
UK Regional Press publisher , Thomson Corporation, has been severely hit by the recession and has announced that it may have to close or sell up to one fifth of its free titles to counteract the effects.Meetings are taking place today to decide on which titles will be shut down and plans to put the… Continue reading Thomson To Sell Free Titles
The Radio Advertising Bureau believes that it could be more effective if it was given more financial backing from the independent radio stations. Any additional contributions would be used in marketing schemes to increase the level of awareness for radio advertising.RAB: 071 383 3288
In a report released yesterday, accountants BDO Binder Hamlyn revealed how the addition of VAT to UK magazines could spell disaster for smaller publishers and have a knock-on effect on the industry as a whole.The report figures are based on a detailed survey of 20 of the UK’s largest magazine publishers. A further 48 companies… Continue reading BDO Outlines Effects Of VAT On Mags
Visa has signed a deal with the International Olympic Committee to use the Olympic heading in its marketing until the 1996 Games. The announcement follows both Kodak and Coca-Cola signing up in similar contracts.
The ITV network may lose top soap Coronation Street unless it agrees to up the price paid to Granada for each episode.At present the network’s highest rated programme is only given £76,000 per episode, half of that paid out to The Bill. If an agreement is not reached Granada says it will consider offers from… Continue reading Coronation Street May Leave ITV
