With inflated view counts leading to wasted ad impressions, and the potential for wannabe influencers to buy fake views to secure brand deals, advertisers on the platform may be missing out.
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Are you, or is someone in your business, looking for an opportunity to get face-to-face with some of the most interesting, wise and knowledgeable people in media?
For anyone who forgot to grab a newspaper for their commute, Exterion Media and Transport for London (TfL) have announced a new partnership with Euronews to bring live news content to London Underground.
Oswin Grady joins from Time Inc. UK where he served as group managing director.
In his new role, Phil Stelter will be responsible for increasing international collaboration and better integrating the media proposition.
In an upcoming ruling by the Advertising Standards Authority (ASA) this week, Amazon will be banned from making claims guaranteeing next-day delivery for customers who sign up to its Prime service.
Remaining upbeat, chief executive Robert Thomson said the last year was one of “operational and transformational success” in which News Corp focused on more global, digital and subscription-based revenue flows.
Dubreuil has been selected for the newly created position of managing director, ad and audience, EMEA.
The fifth annual awards, hosted by Mediatel, celebrate the very best in media research. To further recognise research accomplishments on a global scale, 2019 will see the addition of an international category.
The web-app, developed by creative technology agency Modern English, uses an online social messenger to allow fans to interact with a Dua Lipa chat-bot, and upload a selfie to give them a personal playlist.