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The outdoor media owner is looking to help brands use digital out-of-home to grow their Gen Z audiences.

When platforms are used to share our differences, it resonates with people. Brands should be tapping in to support and celebrate what makes us unique.

In our workplaces we have normalised crisis culture, where any given request is urgent. It’s time to rewrite the rules and recognise that always being busy is rarely the path to effective, happy careers.

Nearly half of companies are actively exploring or developing generative AI customer service applications.

The UK’s largest cinema ad sales house has today launched its first Cinema TVRs report on the Mediatel Connected AV app to align its measurement with other AV channels.

While we need to integrate how we measure and plan activity across media, we must be careful not to apply overly broad solutions, writes Ozone’s chief revenue officer. (Partner content)

The second annual Future 100 Club is now open for nominations.

Exclusive: ViewersLogic, the consumer data platform, has inked a deal to integrate its single-source data panel with Ebiquity’s media investment analysis platform.

CEO Adam Singolda spoke to Omar Oakes about the company’s launch of Generative AI tech, what an adtech CEO does at Cannes all week, and what wannabe company founders must realise before starting out.

Magners has partnered with Good-Loop to create an ad campaign whose revenue will directly fund efforts to support the UK’s struggling bee population.