Influencer blunders are numerous – but marketers are still keen to use them. Noting some of the biggest fails, Vanessa Zard offers advertisers a guide to best practice.
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Independent media agency BBJ&K has appointed Ben Emerton as client services director.
Why are the most loyal customers the ones so easily abused by brands?
As it consolidates its offering in the OOH market, Global has this week signed an advertising deal with Nexus, operator of the Tyne and Wear Metro, following a competitive tender pitch.
Commercial broadcaster Sky is planning to add two new channels to its entertainment portfolio: Sky Crime and Sky Comedy.
UK broadcasters must play a cautious game if they want to stop viewers looking at the Netflix menu, writes Ray Snoddy.
Cavai, a ‘conversational advertising’ platform, has announced that Ed Preedy, Fabian Bjørne-Larsen, Dan Jones, George Seed and Julia Smith will be joining the global team.
Consumers may be in for a shock as 5G phones enter the marketplace, with the price premium set to be 29 times higher than expected.
Host John Reynolds speaks with Rehab CEO, Rob Bennett, and Bethnal Green Ventures programme manager, Nelly Lavielle, to discuss how technology can be used for good causes.