As digital out-of-home screens steal the limelight, what’s to become of the humble billboard, asks Stuart Taylor – and what does it mean for advertisers?
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Cindy Rose OBE is to join the board of WPP as a non-executive director as the holding company seeks to boost its tech credentials.
The station, set to launch on April 5, will form part of the Hits Radio Network alongside Hits Radio and Greatest Hits Radio.
In a time of economic and political turmoil, the marketing industry needs to take a leaf from its own book, writes Adam Morton.
The Unilever CMO has made admirable public promises to clean-up parts of adland – but remains strangely tight-lipped about any progress, writes Dominic Mills.
The former head of MediaCom Beyond Advertising (MBA), Tom Curtis, has been promoted to executive creative director, a role newly-created to drive creative-first campaigns for clients.
The UK’s commercial broadcasters say they are even willing to pitch together for clients as bosses at Channel 4, ITV and Sky build resources to get senior sales and strategy staff into client boardrooms.
“Piecemeal and inadequate” responses to the failings of online platforms has today seen a House of Lords committee call for new regulatory oversight.
Michaela Jefferson meets the young coders behind Permutive – the start-up publishers are now queuing up to work with.
To mark IWD 2019, Mediatel spoke with women – all at different stages of their careers – to see how much progress has been made towards a gender balanced media and advertising industry, and how much work remains to be done.
