Raymond Snoddy says that while Channel 4 chief executive David Abraham is the very model of a modern media executive, eight weeks into his reign there are, if not quite concerns, a few worries.
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In response to Nick Manning’s “Blueprint for a new business model” article, Brian Jacobs, founder of Brian Jacobs and Associates, explains why agencies are on the brink of becoming a “South Wales solution”…
Raymond Snoddy reports back from this week’s Future of Broadcasting conference, where Ed Richards showed that Ofcom is getting on with business, despite David Cameron’s disdain for quangos.
Starcom’s Liz Nottingham on how restructuring your business can enhance profitability, help client retention and bring overall business success
Media agencies are struggling to invest in the services clients really need thanks to their post-war business model. Nick Manning, chief operating officer at Billetts, explains why they should change their ways and how clients would benefit…
Raymond Snoddy says that the BBC Trust has to have the courage to do the right thing and save Radio 6 from a misguided BBC management
Raymond Snoddy says that while it’s just a matter of time before 3D TV takes-off, there are some hurdles to overcome first.
Raymond Snoddy explains why the last World Cup saw the England football team and advertising industry “not so much missing penalties more like missing open goals” – although he predicts that “the beer makers and the car boys are definitely in this time and with the help of the final of Britain’s Got Talent as well as the World Cup, ITV could take nearly £100 million in June”…
Chris Whitson, head of the IPA’s DM Group, warns now is not the time for complacency – DM practitioners must ensure they spread the word to the client community…
Roll the drums. YouTube has just celebrated its fifth birthday by announcing it has hit the 2 billion downloads a day mark.