AI and automation are rapidly changing our lives – but to reap future rewards, marketers must address the conscious and unconscious biases in the way that they think about them, writes Asif Noorani.
More Media Commentators articles
There might very well be a place for science to go with adland’s art – but M&C Saatchi’s ‘magic formula’ entirely misses the mark.
The Exchange Lab’s Chris Dobson, formerly executive vice president and general manager at BBC Worldwide, argues that in order to stay current, change is required at the Corporation
The latest ABC release for the January to June 2015 period charts all the trends for the magazine market. Here, Newsline presents expert analysis from MediaCom, Carat and Manning Gottlieb OMD.
VisualDNA, Forward3D, Ensighten, Havas SE Cake and Circus Street, give their thoughts on what Google’s rebrand means for the industry and future innovation.
Tracey Follows argues that there will be three distinct phases for the Internet of Things – and each will impact advertisers differently. So are you ready for the Internet of Un-things and Thoughts?
Broadcasters who incorporate digital into their video ad planning will be the ones to ensure that the future of TV is actually TV, writes Videology’s Fatima Dowlet.
The Weather Channel’s Ross Webster explores how brands can stay ahead of the game, come rain or shine.
Teradata’s Mark Ash looks at how digital agencies and clients can best align their goals when it comes to utilising big data.
iProspect’s Andy Spry looks at how Instagram – the fastest growing social network of 2014 – is opening up a wealth of opportunities for advertisers.
