Home Interest is one of the few sectors to benefit from the current economic climate – with a number of titles enjoying circulation increases, including Country Living, which leads the market.
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The Men’s Lifestyle sector is continuing to struggle – down 4.4% overall on this time last year.
Condé Nast’s Glamour still tops the Women’s Lifestyle sector following a positive 5.9% PoP increase in sales. Overall, the market is up 1.1% YoY and 1.5% PoP.
Raymond Snoddy: Perhaps the gung-ho magistrates currently jailing looters for stealing chewing gum should be told to moderate their anger. Quite a number of cells will have to be reserved to accommodate the miscreants of News International…
Just when a mention of News of the World started to be associated with readers lost, the phone-hacking scandal has hit the headlines again.
Bauer Media’s FHM is set to launch an interactive magazine as part of its FHM Collections Autumn Winter 2011 brand extension.
July was an interesting month for the national newspaper market, with the hackgate scandal dominating headlines and the closure of News International’s long-running Sunday tabloid News of the World.
The natural hierarchy of things in the national newspaper market has changed. In most markets a hungrier number two can eventually wear down a market leader. In the newspaper market this can take decades – it really is a war of attrition and in this particular case it is between two heavyweight sluggers.
Trinity Mirror has reported a 65% fall in profits in the first half of 2011. Pre-tax profits for the company have dropped to £28.9 million, with the closure of the News of the World helping to balance out the falling profits through boosted sales.
Charles Norrie responds to Raymond Snoddy: Unlike Mr Snoddy, I rejoiced at the end of the News of the World, only marred by the sickening display of its editor and staff when the last paper was produced.