The UK’s national newspaper websites enjoyed a boost in usage in July, with almost all audited sites recording an increase – a positive change from last month, which saw just one site post a rise.
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Raymond Snoddy: After explaining some of the pitfalls and pointing out that only the determined, who really, really want to become journalists have any chance of making it, what do you actually say?
Julia Hutchison, COO, APA, says whether it is a branded social game, app, video or e-zine, providing content when and where a customer wants it is key…
News of the World advertisers are yet to reallocate their £38 million annual expenditure, according to the Guardian.
NEW: Another six months of tables and tables of data have hit my inbox. Almost 100 pages of numbers – nearly the same number of pages as Grazia – but with none of the pictures, products and ads to look at…
Today’s ABC release for January to June 2011 shows a fairly poor set of results, with only a few sectors managing to buck the trend. To get a real picture, Manning Gottlieb, Mediacom, MPG Media Contacts, John Ayling and Carat give their views…
Customer magazines ASDA and Morrisons are holding up the Cookery & Kitchen sector, which remained static year on year.ASDA magazine leads the market with a total distribution figure of almost 2 million copies – up 33,173 copies YoY.And in fourth place, Morrisons Magazine saw its total increase YoY by over 107,000 copies to 1.1 million.… Continue reading ABC Consumer Jan-Jun 2011: Cookery & Kitchen
In response to today’s ABC release the PPA says the figures “demonstrate the continued strength of magazines in a rapidly evolving market and underline their unique ability to create a real emotional connection with audiences”.
An overview of performances by publisher, focusing on some of the triumphs and disappointments of the leading consumer magazine publishers over the January to June 2011 ABC period.
The post-recession market is still having a huge impact on the Women’s Weekly sector, which is down 8.0% on last year (and 5.4% PoP).