In response to today’s ABC release the PPA says the figures “demonstrate the continued strength of magazines in a rapidly evolving market and underline their unique ability to create a real emotional connection with audiences”.
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An overview of performances by publisher, focusing on some of the triumphs and disappointments of the leading consumer magazine publishers over the January to June 2011 ABC period.
The post-recession market is still having a huge impact on the Women’s Weekly sector, which is down 8.0% on last year (and 5.4% PoP).
The TV Listings sector had a fairly poor period, with just one title posting a PoP increase between January and June 2011 (What’s On TV).
Home Interest is one of the few sectors to benefit from the current economic climate – with a number of titles enjoying circulation increases, including Country Living, which leads the market.
The Men’s Lifestyle sector is continuing to struggle – down 4.4% overall on this time last year.
Condé Nast’s Glamour still tops the Women’s Lifestyle sector following a positive 5.9% PoP increase in sales. Overall, the market is up 1.1% YoY and 1.5% PoP.
Raymond Snoddy: Perhaps the gung-ho magistrates currently jailing looters for stealing chewing gum should be told to moderate their anger. Quite a number of cells will have to be reserved to accommodate the miscreants of News International…
Just when a mention of News of the World started to be associated with readers lost, the phone-hacking scandal has hit the headlines again.
Bauer Media’s FHM is set to launch an interactive magazine as part of its FHM Collections Autumn Winter 2011 brand extension.