According to reports in The Telegraph, the Guardian is expected to publish details of a £45 million loss over the financial year to the end of March, along with job reductions, in the next few days.
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Research launched today by IPC Media has found that magazines drive consumers towards purchase, are highly engaging and trusted, and are the medium most likely to hold consumers’ sole attention.
Abba Newbery, director of advertising strategy at News International Commercial, looks at what lies in store for newspaper advertising…
The Mail Online is looking to open itself up to a global audience, and could soon begin operations in Toronto, Delhi and Sydney in an attempt to expand digital content.
A study released by GroupM this morning have estimated that despite an overall rise in advertising spend in the UK, television and radio ad revenue is set to fall by around £350 million this year.
Following the announcement that Rupert Murdoch will be splitting News Corporation in two, the Wall Street Journal is set to be re-branded as WSJ.
Raymond Snoddy says News Corp shares were up 8% on the mere prospect of a demerger and there could be a further modest rise when the deal is actually completed. If you can add say 10% to the value of a multi-billion corporation by what is little more than a paper transaction why on earth would you not do it?
News Corporation has issued a statement confirming that is is “considering a restructuring to separate its business into two distinct publicly traded companies”.
Raymond Snoddy wonders if there is there no end to the wisdom of Ofcom. But then the organisation has a really tricky problem to deal with. We call it the Leveson dilemma…
Rufus Olins, CEO, Newsworks, on why 30 million readers will pick up a newspaper during the 17 days of the Olympics…
