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US consumers say they rely on newspaper advertisements more than ads in any other medium when they are planning, shopping and making purchase decisions, according to a study commissioned by the Newspaper Association of America (NAA), conducted by MORI Research. Other media, including the internet, trailed newspapers by 20 percentage points as the primary medium… Continue reading US consumers still relying on newspaper ads

National Magazine Company is launching a hard-cover edition of men’s monthly title Esquire.The magazine will go on sale this Thursday, 6 August, at its usual price of £4.25, despite the extra costs involved in its production, according to a report on MediaGuardian.co.uk.NatMags is also producing a special “super size” edition of Harper’s Bazaar, also available… Continue reading Esquire goes hard-cover

Guardian News & Media is reportedly considering options for the Observer, including its possible closure.According to reports across the broadsheet press, GNM is working on a three-year plan which includes ensuring the future of the Guardian.This follows Friday’s trading statement where the company revealed a pre-tax loss of £89.8 million for the year to the… Continue reading GNM could close the Observer

News International has confirmed that the Sunday Times is launching its own website, separate from Timesonline.co.uk.This follows comments from NI that it is pressing ahead with plans for paid content online (see “Too many agencies surviving on share deals to prop up business models”), although it is unknown whether this will feature on the Sunday… Continue reading Sunday Times to get standalone website

Lads’ mag Front and movie mag Hotdog have been sold by Sport Media Group, publisher of the Daily Sport, to a new startup for £87,500.Kane, controlled by 24 year old entrepreneur Dominic McVey and managing director of talent agency Money, Francis Ridley, acquired the mags after SMG decided to focus on its core businesses of… Continue reading Sport Media Group sells Front magazine

Guardian Media Group has reported a pre-tax loss of £89.8 million for the year to the end of March, with turnover down by £96.7 million to £405.4 million.However, once the contribution from Tender Media Group, a joint venture with Emap that was spun off last year, is discounted GMG’s revenue was down just 7.6%,Group turnover… Continue reading Guardian Media Group reports pre-tax loss of £89.8 million

The Daily Mirror is launching a standalone celebrity gossip website based on its 3am column.Previously only available on Mirror.co.uk, the new site will feature 4-hour celebrity news, video and blogs, according to a report on MediaGuardian.3am.co.uk will have a “fun attitude” that keeps in style of the original 3am column, the report said.News of the… Continue reading Trinity Mirror to launch celebrity website

Ofcom has launched a consultation on its plans to relax cross-media ownership and local radio rules.The media regulator wants to change the rules to allow local commercial radio stations in one area to be owned by the same company and media companies to be able to own a combination of TV, radio and newspaper assets… Continue reading Ofcom unveils plans to change local ownership rules

Microsoft and Yahoo!’s new 10 year partnership could put an end to high online ad costs and spur trouble for rival company Google, according to WPP’s head Sir Martin Sorrell.Speaking to the Daily Telegraph, the WPP chief executive said the merger between the two internet companies was likely to make search advertising cheaper as advertisers… Continue reading Sorrell: Microsoft/Yahoo! deal will cut online ad costs

The National Readership Survey has unveiled new-look branding today – the culmination of a six-month review.The review was carried out by CEO Mike Ironside in association with partners including Yarrington and Ignition.“The logo is designed to reflect the importance of NRS survey data and its place in the media measurement space, while the blue and… Continue reading NRS unveils rebrand