NRS figures for the April to September period of 2002 reveal an overwhelmingly mixed picture of newspaper readership. The overall number of people reading newspapers is seen slightly rising, with a 0.8% growth compared to the same period last year.The broadsheet sector saw some solid performances, as huge news stories such as the anniversary of… Continue reading NRS National Newspaper Round-Up – September 2002
The business to business (B2B) information technology publishing sector saw advertising page volumes decline by 11.5% during September, according to the latest figures from United Business Media (UBM). This represents a slightly stronger market than in August, when volumes dropped by 24.1% (see Technology Advertising Remains Very Weak, Says UBM). UBM’s US technology publishing division,… Continue reading Hi-Tech Publishing Ad Decline Eases Slightly In September
A senior executive from one of the largest newspaper publishing companies in the US had some forthright advice for delegates at the Associated Press Managing Editors (APME) meeting in Baltimore last Friday. William Dean Singleton, vice-chairman and CEO of the Denver-based MediaNews Group, urged editors to concentrate on local news and use the internet to… Continue reading US Newspapers Told To Reach Out To The Community
Trinity Mirror’s revamp of the Mirror and other main national titles is unlikely to result in any substantial increase in circulation, according to analysts at Merrill Lynch. Responding to a Trinity Mirror analyst meeting last night, the broker says that whilst the rationale behind the strategy is sound (adding that something does need to be… Continue reading Mirror Revamp Unlikely To Bear Fruit In Declining Sector, Say Analysts
There was some good news for the US newspaper advertising sector yesterday as two major publishers reported positive results for the third quarter of the year. The New York Times Company (NYTC) talked of a steady improvement in advertising and circulation revenues and posted profits up 35% on ad revenues up 3.6% during September; circulation… Continue reading US Newspaper Groups See Ad Pick-Up In Q3
The latest ABC figures for national newspaper circulation during September show that there was not a great deal of change in the overall circulation of newspapers, which increased by 0.4% month on month to just over 27 million.One of the most significant increases in percentage terms was experienced by The Sunday Times, which saw circulation… Continue reading ABC National Newspaper Round-Up – September 2002
Total US magazine advertising revenue rose by 9.2% year on year in September to $1.8 billion, according to the latest data from the Publishers Information Bureau (PIB). The number of ad pages for September was 24,756, up 2.6% from last year. In the year-to-date, revenue reached $11.7 billion, an increase of 1.5% on the previous… Continue reading US Magazine Revenue Continues To Improve In September
Publishers have shown considerable faith in the internet and are beginning to reap the rewards of their web investments. That is the conclusion of a new study from the Newspaper Society which examined the online spending and strategies of trade, national and regional publishing groups. The report, written by consultancy Blue Rubicon on behalf of… Continue reading Newspapers Look To Harness Power Of The Net
Almost 90% of European newspaper publishers believe that digitally printed newspapers will be a commercial reality by 2010. This is one of the findings of a new report from Digital Dots, published in partnership with Ifra, the international organisation for media publishing. The Digital Newsprint for Roaming Readers report, which surveyed 50 European newspaper publishers,… Continue reading Digitally-Printed Newspapers Will Be Commercial Reality By 2010, Say Publishers
Magazine publishers should look to developing Asian economies such as China and South Korea for sales growth over the next twelve months, according to data from the FIPP/Zenith Optimedia World Magazine Trends 2002/2003 report. The study says that whilst traditional markets continue to stagnate, China’s role in the global magazine sector is growing substantially and… Continue reading Magazine Publishers Should Look To Asia For Sales Growth
