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Advertising Association The latest long term figures from the Advertising Association forecast that for the period to 2013, UK consumer magazine advertising revenue will grow in real terms by between 28% and 50% rising to between £841 million and £989 million. The Long Term Advertising Expenditure Forecasts report also predicts that during the same period,… Continue reading Insight Sector Report: PRESS – 22.11.01

The latest figures from the Audit Bureau of Circulations (ABC) show that the national newspaper market as a whole saw a month on month drop of 2.3% between September and October this year, as readers show signs of tiring with coverage of the global war against terrorism.Many of the gains achieved by the broadsheets in… Continue reading National Newspaper Round-Up October 2001

US newspaper publishing groups could benefit from a substantial fall in newsprint costs in 2002, with a knock-on effect possible for European publishers, according to analysts at ABN Amro. The broker forecasts that print prices may fall by double-digits next year, although advertising visibility remains limited. A decline in newsprint costs would significantly help the… Continue reading European Newspaper Groups Could Benefit From Fall In US Newsprint Costs

The latest national newspaper readership figures, released by the NRS, show that in the period April to September this year, overall readership fell 1.7%. Around half of all titles saw a drop in readership year on year, but there were some notable exceptions.This month’s figures brought good news for GMG newspapers. The Guardian added 12.7%,… Continue reading National Newspaper NRS Round-Up – September 2001

The latest figures from the Audit Bureau of Circulations (ABC) show that the national newspaper market as a whole saw a month on month increase of 3% from August to September this year. The events of 11 September led to a general increase in demand.Sport First saw the most significant increase in terms of percentage… Continue reading National Newspaper Round-Up September 2001

In it’s 2000 Long Term Advertising Forecasts, The Advertising Association has predicted a rise of more than 40% in advertising expenditure over the next 12 years. The report covers expenditure trends to 2012 in nine media – television, national newspapers, regional newspapers, consumer magazines, business magazines, directories, outdoor, radio and cinema – and seven product… Continue reading AA forecasts 40% growth in ad expenditure

According to the PPA, the latest long term figures from the Advertising Association forecast that for the period to 2013, consumer magazine advertising revenue will grow in real terms by between 28% and 50% rising to between £841m and £989m. The report ‘Long Term Advertising Expenditure Forecasts’ also predicts that, during the same period, business… Continue reading AA Forecasts Real Term Growth For UK Magazine Revenues

Despite the hunger for printed news by the UK public in recent weeks, newspapers have lost out considerably on ad revenue during this period, exacerbating losses in an already troubled market. Billetts Consultancy reports significant losses for the UK national dailies for the period 12-27th September as the need for extra editorial space, coupled with… Continue reading Newspaper Advertising Suffers Following Attacks

According to World Magazine Trends 2001/2002 released in September by FIPP/Zenith, magazine advertising revenue grew by 10.4% in 2000, its best year since 1989. European magazine ad spend reached $15.7 billion in 2000, an increase of 8% year on year and achieved a 20% market share. In the US consumer magazine revenue grew by 13.5%,… Continue reading Global Magazine Revenue Growth Hit 10.4% in 2000

Please note: Details of this report were amended on 10 October 2001 due to a previous technical error.The NRS National newspaper figures for the six month period to August 2001 show a year on year drop for the sector of 2.8%, with all but eight titles losing readers year on year.The Sunday People was the… Continue reading National Newspaper NRS Round-Up – August 2001