The latest figures from the Audit Bureau of Circulations (ABC) show that the national newspaper market as a whole saw a month on month increase of 3% from August to September this year. The events of 11 September led to a general increase in demand.Sport First saw the most significant increase in terms of percentage… Continue reading National Newspaper Round-Up September 2001
In it’s 2000 Long Term Advertising Forecasts, The Advertising Association has predicted a rise of more than 40% in advertising expenditure over the next 12 years. The report covers expenditure trends to 2012 in nine media – television, national newspapers, regional newspapers, consumer magazines, business magazines, directories, outdoor, radio and cinema – and seven product… Continue reading AA forecasts 40% growth in ad expenditure
According to the PPA, the latest long term figures from the Advertising Association forecast that for the period to 2013, consumer magazine advertising revenue will grow in real terms by between 28% and 50% rising to between £841m and £989m. The report ‘Long Term Advertising Expenditure Forecasts’ also predicts that, during the same period, business… Continue reading AA Forecasts Real Term Growth For UK Magazine Revenues
Despite the hunger for printed news by the UK public in recent weeks, newspapers have lost out considerably on ad revenue during this period, exacerbating losses in an already troubled market. Billetts Consultancy reports significant losses for the UK national dailies for the period 12-27th September as the need for extra editorial space, coupled with… Continue reading Newspaper Advertising Suffers Following Attacks
According to World Magazine Trends 2001/2002 released in September by FIPP/Zenith, magazine advertising revenue grew by 10.4% in 2000, its best year since 1989. European magazine ad spend reached $15.7 billion in 2000, an increase of 8% year on year and achieved a 20% market share. In the US consumer magazine revenue grew by 13.5%,… Continue reading Global Magazine Revenue Growth Hit 10.4% in 2000
Please note: Details of this report were amended on 10 October 2001 due to a previous technical error.The NRS National newspaper figures for the six month period to August 2001 show a year on year drop for the sector of 2.8%, with all but eight titles losing readers year on year.The Sunday People was the… Continue reading National Newspaper NRS Round-Up – August 2001
Optimedia UKÂ’s Revenue and Inflation Estimates, published in March 2000, include estimated revenue growth rates for all the major media as far as 2003. As in last year’s edition, Optimedia is the least optimistic about Commercial Radio’s immediate future. Last year’s forecast for 2000 has been upgraded from 6.0% to 9.9%, however the forecast for… Continue reading Optimedia Forecasts
According to figures released by the Publishers Information Bureau this month, US magazine advertising has declined again for the month of August in terms of both volume and revenue. The troubled technology sector saw the greatest drop with revenue from this sector falling by 41% and volume by almost 50%. US Magazine Adspend Comparisons August… Continue reading US Magazine Ad Revenue Shows Further Decline
The latest figures from the Audit Bureau of Circulations (ABC) show that the national newspaper market as a whole saw a month on month increase of 0.6% from July to August this year.The success story of the month was Sport First which managed a 32.7% increase in circulation, allowing it to overtake fellow sports title… Continue reading National Newspaper ABC Round-Up August 2001
Magazine publishers have seen sales increase by an average of 18% in the three years to October 2000, according to the latest Business Ratio report as analysed by the Periodical Publishers’ Association (PPA). During the same three-year period average profits increased by 5.5% and pre-tax profit margins dropped slightly to 11.2%. The average periodical publisher… Continue reading Magazine Sales Rose 18% In Three Years To October, Finds Survey
