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US newspapers are showing stronger advertising revenue performances than had been expected, sending signals of a possible ad recovery to the industry, according to a report in the Editor and Publisher. The article says that Merrill Lynch had expected a 7% year on year decline in revenue during February, but that figures were coming in… Continue reading US Newspaper Groups Show Stronger Than Expected Ad Revenues

The PPA reveals that ad revenue from consumer magazines is forecast to outperform the market again in 2002, according to new figures from the Advertising Association. UK Press Forecasts From The Advertising Association      Total  National Newspapers  Regional Newspapers  Consumer Mags  Business Mags  2002 Q1 -10.0 -15.8 -2.0 -3.3 -18.4 Q2 0.5 2.3 1.2… Continue reading Consumer Mags Will Outperform Market In 2002, Says AA

The National Readership Survey (NRS) has released readership figures for February 2002. Overall the national newspaper market has seen a minor decline, of 0.4% year on year, although some dramatic performances, both positive and negative, were seen in the broadsheet and tabloid markets.The largest year on year increase in readership was seen at the Guardian,… Continue reading NRS National Newspaper Round-Up – February 2002

The number of consumer magazine launches in the UK during the first two months of 2002 rose by 61% year on year, according to the April issue of Seymour‘s Monthly Monitor, as reported by the Periodical Publishers Association (PPA). During January and February 58 new consumer mags hit the market, as compared with just 36… Continue reading UK Consumer Mags Launches Rise In Early 2002

Future has secured its ongoing relationship with Microsoft by winning the contract to publish the only Windows publication to be officially licensed by the software manufacturers. The launch, Future’s biggest computer magazine for three years, will be backed with a £750,000 promotional spend, covering point-of-sale promotions, covermounts and packaging.The agreement for Future to produce Microsoft… Continue reading Future Wins Official XP Magazine Licence

The latest figures from the Audit Bureau of Circulations (ABC) show that during February the national newspaper market as a whole saw a 1.1% decline in circulation, representing an actual month on month change of a fraction under 300,000.Worst hit in numbers terms was the normally quite buoyant Daily Mail, whose circulation was down by… Continue reading National Newspaper ABC Round-Up – February 2002

Total magazine advertising revenue for the month of March closed at $1.4 billion, a 1.7% decrease on last year, according to the latest data from the Publishers Information Bureau (PIB). Advertising pages for March were 19,350 – down 10.0% from last year. Year-to-date (January-March) advertising revenue decreased 6.3%, closing at $3.3 billion and ad pages… Continue reading US Magazines Revenue Decline Slows In March

Total US magazine advertising revenue for the month of February came in at $1.1 billion, an 8.2% decrease from year on year, according to Publishers Information Bureau (PIB). Advertising pages by volume for February were 15,326, down 16.3% from last year. Year-to-date, advertising revenue decreased 9.7%, at $1.9 billion, and ad pages were 27,233, down… Continue reading US Magazines Revenues Dip 8.2% In February

According to the latest Advertising Confidence Index report from Jack Myers, newspapers and consumer magazines will be the last media sector to recover from the current downturn. Print media was ranked last amongst all media types as being the sector least likely to experience ad revenue growth in the next twelve months. Confidence in newspaper… Continue reading Press Will Be Last Sector To Recover Says Myers

NRS National Newspaper Round-Up – January 2002The latest national newspaper readership figures released by the NRS show that for the period August 2001 to January 2002, the readership of national newspaper titles grew by 0.2% to just below 66 million. As in recent months, significant movement in both directions was seen in the broadsheet market.The… Continue reading NRS National Newspaper Round-Up – January 2002