On Wednesday, US senators excoriated the CEOs of Meta, TikTok, X, Snap and Discord for alleged harms their platforms have brought to children.
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Editor-in-chief Omar Oakes and reporter Ella Sagar were on the scene at The Year Ahead event to ask delegates: if you could wave a magic wand, what would you do to improve the media industry in the year ahead?
TikTok wants to be known as a “full-funnel” solution that provides brands with more than just performance advertising based on last-click attribution.
Analyst Ian Whittaker and Ipsos UK CEO Kelly Beaver shared their 2024 outlook, from interest rates to elections.
Advertisers are leaving Twitter and taking their money elsewhere, including to rivals such as Instagram, Facebook, LinkedIn and TikTok.
In a special year-end episode, Jack Benjamin, Omar Oakes, Ella Sagar, and guest Cass Naylor debate what the biggest story in media was in 2023.
Breast cancer charity CoppaFeel! has partnered with media company Amaliah to develop a campaign “tailored to the Muslim community”.
Social media and publishing reporter Jack Benjamin reviews a tumultuous year for the social media market, while the rise of AI led publishers to defend their intellectual property.
The solution, which launched in the US market in May, allows brands “control and predictability” to place their ads directly after content shared by premium publishers shown in TikTok’s For You feed.
Jack Benjamin is joined by Ella Sagar and The Guardian’s James Fleetham to unpack takeaways from The Guardian’s upfronts and discuss how AI-generated misinformation could actually be a boost to trusted newsbrands.