More Tv articles

Raymond Snoddy salutes the UK broadcasters for evolving US product CFlight as a compelling tool for TV advertisers.

It follows over a year of discreet meetings between the companies after Sky suggested to its rivals that CFlight become a pan-broadcaster tool

The Government’s claim of being strapped for cash is already having an impact on the media industry, writes the editor of Mediatel News.

Barb is in the “final planning stages for the launch of audience figures for streaming and video-sharing platforms.

ITV’s director of commercial strategy and trading suggests broadcasters need more freedom to sell differently in order to reform TV trading.

Raymond Snoddy reveals how his own experience of presenting Newswatch, shows how BBC executives respond to crises

Sky Media, the advertising sales arm of Sky, has launched a £2m support scheme for small businesses, providing free access to TV advertising through AdSmart.

Revenues could fall by as much as £825 million in six years without progress and effective cross-media measurement

Mihir Haria-Shah, head of broadcast at media agency Anything Is Possible, reflects on the lessons we can learn from digital advertising’s past to make for a brighter future in the world of TV

Ray Snoddy analyses the findings of the Government Select Committee report into the future of public service broadcasting