Mike Bartels, North American director of marketing research & UX segment for eye tracking tech company Tobii, believes attention data will become ubiquitous and is surprised it has taken the advertising industry this long to catch on.
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Every week should be mental-health awareness week. Or at least more like ‘Below Deck Med’, writes the editor.
Channel 4 would bring in private investment through a joint venture, as well as relaunch All 4 as a global streaming service.
This Curate’s Egg has several crowd-pleasing proposals, but the more problematic parts may ultimately show the Culture Secretary’s hand.
Paramount+ drove gains in Paramount’s streaming subscriptions, according to their earnings report filed yesterday.
In her quest to wreck the BBC and C4, the Culture Secretary will never be changed by arguments. Could this week’s elections prompt her downfall?
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This will be the first time that live coverage of the men’s national team will have featured on Channel 4 in its 40-year history.
Tena, the incontinence liner company, has launched a TV ad destigmatising the menopause using Channel 4’s diversity award funding.
Streaming services like Netflix, Amazon Prime, and Disney+ are set to come under Ofcom’s regulatory remit for the first time.