Good intentions alone won’t fix online advertising’s lack of transparency. There must be a big change in the financial structure of the marketplace, writes Jim Elliott.
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Today marks the launch The Future of Media 2022 and Dame Carolyn McCall will be our first headline speaker.
In brief: ITV will broadcast LaLiga, the top Spanish football league, for the next three seasons.
Video: Amid a looming recession and high media inflation, how excited are brands really about ads on Disney+ and Netflix? Wake The Bear’s media director speaks to The Media Leader.
Despite the capital markets getting ‘tougher’, the UK’s major TV broadcasters are continuing to bet on an array of start-ups with media-for-equity deals.
Disney+’s ad tier will launch on December 8, the company reported ahead of its better-than-expected Q3 earnings.
As Warner Bros. Discovery send the Batgirl movie back to the Batcave, Stephen Arnell warns of the greater risks of alienating talent and putting hard limits on original productions.
Netflix’s adaption of Neil Gaiman’s acclaimed DC comic book series The Sandman debuted at #1 this week.
In brief: BBC Sports’ coverage of the Birmingham 2022 Commonwealth Games was streamed 57.1 million times over 11 days, more than six times the amount of streams of a previous Games.
In brief: Stiller, the director of Apple TV+’s Severance, is, like the rest of the public, not given viewership figures for the show by Apple.