In brief: according to HBO, it is the largest audience for any new original series in its history.
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Premium insights into consumers’ viewing preferences are essential for successful results.
TV broadcasters’ desire to produce a drama about current events too often sacrifice depth and veracity for a ‘quick-hit’ stunt.
Streaming services have made inroads into live sports, led by two mega companies that are known less for their media offerings than their other products.
In brief: The loss of Originals has drawn condemnation from some producers, as the content is now in limbo as it does not exist elsewhere.
In brief: Disney+ announced it would institute a similar policy earlier this year.
In brief: A group of UK public service broadcasters have published an open letter in The Daily Telegraph saying a media bill is required “to secure the future of British broadcasting and allow it to prosper”.
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Bringing back Big Brother could prove a smart move for ITV if it can create an overall package that bring back older viewers while capturing a new audience.
Snap and HBO Max are bringing dragons from House of the Dragon to cities around the world via location-based augmented reality experiences.
