Mark Barber, director of planning at the Radio Advertising Bureau, says the changes to the Heart, Smooth and Capital brands are just a natural evolution but could also be an important factor in helping radio claim a fairer share of ad revenue…
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informitv’s William Cooper says its early days for Google TV – “it is not as if everything Google touches turns to gold… It’s success in television is far from certain”.
Just days after Google TV dominated the headlines, Apple TV has stepped in to take the limelight.
Tom Cape, managing director of Capablue, looks at the commercial opportunities surrounding internet TV…
The X Factor dominated the TV ratings once again this weekend, with a peak audience of almost 13 million viewers.
Last Christmas I forecast Chelsea would win the premiership by at least 8 points. I didn’t want them to (I don’t like Chelsea) but I bet some football mates that they would. Could be seen as a form of hedging; could be seen as a very generous/daft bet.
As of this week, you can finally pre-order Logitech’s new Google TV device, which means no matter what channel you are watching, you can search for other TV programmes, find web-based content and find related videos on YouTube via Google’s intelligent overlay.
Social networking has surpassed TV viewing as the biggest waste of people’s time, according to Advertising Week.
In the latest Mobile Fix, Simon Andrews, founder of the full service mobile agency addictive!, discusses the issue of patents; the reinvention of SMS; and the promise of combining TV and interactivity…
Channel 4 is expected to sell more than £1 billion of airtime next year, according to the broadcaster’s chief executive David Abraham.
