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The new EU directive forces marketers to stop misleading buyers and do the hard work in becoming more sustainable.

On Wednesday, US senators excoriated the CEOs of Meta, TikTok, X, Snap and Discord for alleged harms their platforms have brought to children.

While magazine publisher Future has committed to not using AI to write content, it has been busy on plans to use the technology as a “co-pilot” for editors.

Marketing academics may be disputing the TV buyer’s rule of three concept, but they have much to learn from each other.

“Context” is about to become fashionable in publishing again, according to Newsworks insight director Heather Dansie.

Editor-in-chief Omar Oakes and reporter Ella Sagar were on the scene at The Year Ahead event to ask delegates: if you could wave a magic wand, what would you do to improve the media industry in the year ahead?

Marketing effectiveness best practice needs an evidence-based approach that uses a variety of measurement techniques, not relying on spurious digital metrics.

Heart Breakfast with Jamie Theakston and Amanda Holden, the top commercial breakfast programme, leapfrogged BBC Radio 1 in terms of weekly reach.

Audience for Ken Bruce’s show on Greatest Hits Radio ticked up in Q4 2023 to 3.8m, marginally narrowing the gap between the Bauer station and Bruce’s former employer, BBC Radio 2.

BBC Radio 2 saw weekly reach fall by over 1m as Global and Bauer stations continued to see growth, particularly the latter’s Greatest Hits Radio.