Crystal Tau explains why brands are starting to look up.
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Adland should be proud of its lockdown performance, writes Derek Morris, but as we get going again it needs to maintain some recently rediscovered good habits.
The World Federation of Advertisers has released a new, world first guide for brands offering advice on how they can use data ethically in their advertising.
MiQ’s Freddie Turner looks at how Covid-19 is changing UK gaming habits – from who’s playing to how much, and where they’re consuming content outside of the games themselves.
A decade ago, Joe Bachle-Morris didn’t take advertising in computer games seriously – here’s why he changed his mind.
Video ad tech company Unruly has hired a former managing director of Oath and AOL, Alex Khan, as its new UK MD.
Global has today unveiled a shake up to its commercial structure, which sees Nigel Clarkson, director of commercial (outdoor), leave the company.
The crisis posed by the pandemic has cruelly exposed the dilemmas both broadcasters face, writes Ray Snoddy.
From brand safety to diverse audiences, Unruly’s Nick Woodford outlines three reasons why brands should look to gaming to complement their advertising strategies during the coronavirus pandemic.
To set the scene for Mediatel’s Future of Gaming event, Steven Scaffardi speaks to five experts to assess the opportunities and risks for advertisers eyeing up a rapidly evolving market.