Analysis: The subscription publishing service is having its own “pivot-to-video” moment as it looks to incentivise creators to use live and recorded video to grow audiences.

Jack Benjamin and Omar Oakes discuss the major stories of the past week, including the proposed sale of The Observer to Tortoise Media, scenes from recent Radiocentre, Thinkbox and Who Cares? events, and product updates from Meta and Snap.

The genealogy website capitalised on the historical remembrance through an ad campaign and partnerships that highlighted its role in preserving the past.

Radiocentre CEO Matt Payton said “we could be looking at one of the best-ever years for commercial radio” if H2 forecasts are accurate.

Nearly one-third of UK ad campaigns over the past 18 months have utilised programmatic DOOH, according to a new study.

CTV is being embraced by younger users, but live sports and breaking news remain popular on linear.

The trial begins in October and will be carried out by the organisations’ mutual data-collecting partner Ipsos.

EssenceMediacom’s chief strategy officer and head of media science and modelling join Jack Benjamin to explain how advertisers are spending three times more on paid social than is optimal.

The Media Leader tested the feature using a variety of text and links, and found it delivered real-sounding and reasonably accurate results.

A private event held in London this week aimed to highlight the tools available to parents to better manage the behaviour of their children online.