The new strategy comes as the number of people working in advertising and marketing fell by 14% between 2019 and 2022.

In the second part of a series on UK newsbrands that have launched in the US in recent years, the US Sun’s editor-in-chief and director of digital discuss takeaways from the 2020 launch.

In brief: Mel Leslie has joined Newsworks as agency and client relations director amid a number of additional hires.

In brief: Dawn Ostroff, Spotify’s chief content and advertising officer, has resigned amid the layoffs and a corporate reshuffle.

In brief: BARB’s current panels include 5,150 homes, which it is seeking to grow to 7,000.

Route Research’s Denise Turner talks through findings from their Q4 OOH report, its first since lockdowns were lifted.

In brief: whereas the first consultation asked advertisers whether they would be happy to contribute in principle, the second asks about the details of the contribution.

In brief: TikTok employees reportedly intervene to hand-pick videos to boost their distribution, a process known internally as “heating”.

In brief: the layoffs are equivalent to about 6% of its global workforce.

NUJ members are deciding whether recent concessions to the BBC’s plans to “modernise” its local services are sufficient.