Reach’s engagement director, Dan Russell, discusses how WhatsApp has become a “big win” in reaching new audiences.

Ruth Cartwright says the UK’s set-up for trading TV and video is hampering Sky as it competes with global streaming giants.

Free ad-supported TV is growing much more slowly in Europe than the US because of the continued strength of regional broadcasters, according to a leading TV market analyst. 

Stiga wanted to launch its new robot lawn mower in the UK, so Bountiful Cow tried to beat competitors by opting for a “brandformance” strategy all year round.

Growth reflects unique consumption behaviour in different markets.

BBC director-general Tim Davie set out a plan for more investment in BBC Studios as it looks to reform the licence fee.

Bands consisting of media industry professionals are once again asked to take part in a charity event.

Finch will oversee RSMB’s work on Rajar quality control, sampling, weighting, processing and reporting of UK radio listening.

Lucy Luke, Snap’s UK head of partnerships, sat down with reporter Jack Benjamin to discuss the company’s strategy of working with publishers and, increasingly, creators.

Consumers who saw or heard the regulator’s latest awareness campaign were more than twice as likely to trust the ad industry, according to new research.