The project is a collaboration with Facebook, who Lewis began legal proceedings against after his own image was used by criminals on the social network.
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As the management consultants diversify to span most media agency services and beyond, things get very murky, writes Bob Wootton.
Ogilvy UK’s finance director, Karla Smith, is to join the board of NABS, the support organisation for the advertising and media industry.
Influencer marketing has the potential to drive positive outcomes for brands, but realising them requires action, writes Dafydd Woodward.
Reach’s study, The Empathy Delusion, is serious and thought-provoking – but paints a view of adland that does not accord with Dominic Mills’ experience.
Stuart Taylor has warned there is no unified voice in OOH, while also appealing to the industry’s creative talent to help fight climate change.
While internet advertising is set to reach 52% of adspend in 2021, growth is projected to slow to just 9%.
It’s attracted some big names, but there are still many unanswered questions about adland’s latest move to clean up the online world, writes Leena Vara-Patel.
In an open letter to the out-of-home sector this week, a group of advertisers went public with a series of concerns about its future. Here’s why, and what the industry said in response.
Behavioural science shows us that we become more addicted to something when a good outcome isn’t guaranteed. Marketers, take note.