The satellite TV market recorded a very healthy boost to revenues in December – up almost 20% to £183.5m.
More Advertising articles
Thinkbox is preparing to invade TV on Boxing Day with a new sci-fi-themed ad to show-off the power of the television (watch here).
2016 was a tough year for the industry – Bob Wootton shares his wish list for getting it back on track…
To cheer everybody up following a crap year for adland, Dominic Mills has found 12 reasons to be cheerful in 2017.
In the second of two parts, media leaders reflect on the year gone by – and offer their thoughts on what 2017 will have in store.
Dispatches from the front lines of the ad-blocking war, part 1: The Coalition for Better Ads. By ISBA’s Mark Finney.
It’s a…miss! Only 53% of ad impressions served in the UK were viewed by people of the age and gender advertisers intended, according to a new study from Nielsen.
Like too many political campaigns, some in the media industry are promoting falsehoods to fit a biased agenda. With ample evidence, BARB’s Joe Lewis sets the record straight.
The industry is facing an almost perfect storm of threats – mostly internal, mostly self-inflicted and often the result of self-delusional thinking, writes Dominic Mills.
Some broadcasters are anxious of the perceived threat posed by Facebook and Google. Ryan Jamboretz says it’s time to stand up for everything that’s great about the TV business.
