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In response to Omar Oakes’ recent piece, an agency chief argues that tech can actually help creatives prove their value.

“People primarily like to watch television about their own communities,” David Abraham told The Media Leader when pressed about whether Channel 4’s remit needs to change to compete with streaming giants.

A higher proportion of those aged 45 and over said they were concerned than 18-44s.

Analysis: First Accenture, now PwC joins consultancy exit from UK media.

From online safety, to HFSS, from gambling regulation to data privacy, industry leaders share their thoughts on what the incoming government should prioritise for the media industry.

Many traditional spots were out of bounds, so agency Media Bounty went with a more “guerrilla” feel.

The UK independent has been working with German indie network Mediaplus for more than seven years.

Blackett reflects on her life at WPP and what the future holds following her leaving party.

A lack of understanding of the benefits and perceived high costs are holding back investment in connected TV advertising, a Teads report has found.

As the industry gears up for Cannes, it’s crucial that we remain vigilant and attuned to the wellbeing of our community.