In brief: WPP has acquired Goat, the international influencer marketing agency.
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Meta needs a different message—and perhaps even a different narrator—to better communicate its potential.
There is still a long way to go to achieve true gender equality — especially when it comes to women’s health.
Ross Sergeant, the global head of media at brewer Asahi, has left to join National Lottery operator Allwyn in the same role within weeks of the company launching a review of its media agency account.
The media investment group has partnered with Internews to support the re-investment of media budgets in credible news publishers.
WPP’s revenue growth was comparable to organic growth figures for Omnicom Group and IPG as holding companies performed well despite broader economic woes.
The Media Leader understands there is no plan to replace the UK CEO position.
In brief: GroupM has officially merged Essence and Mediacom in the UK, making it the country’s largest regional agency network.
Mudit Jaju, global head of ecommerce at WPP agency Wavemaker has left the company for a newly created global group role at Publicis Groupe.
In brief: Advertising software platform DoubleVerify has appointed four commercial hires to “spearhead growth” in EMEA.