UK radio has reported its largest ever total audience – 49.7 million – in Q1 2022, according to Rajar data.
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Dawkins will lead and continue to grow Bauer Media Group’s audio business, which operates radio brands across eight countries in Europe.
In this year’s “Mental Health Minute”, the Duke and Duchess have called on everyone to “lift someone out of loneliness”.
Digital audio can be turned on very quickly and brands without ad agencies can benefits audio vendors producing creative in-house.
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Charlie Yeates will move to Bauer Media as director of investment after more than 16 years at MediaCom.
Brands, publishers and advertisers ‘waking up’ to the importance of responsible and ethical media. But what sets this start-up apart?
The vast majority of consumers are annoyed by repetitive ads. Radio listeners tend to highly loyal and should be approached with care by advertisers.
Radio brands have loyal audiences and advertisers must consider how much time is spent listening when running commercial campaigns.
Despite all the negative publicity around Joe Rogan right now, his unique status as a podcaster explains why Spotify would pay $200m.
