In brief: Spotify has launched Podsights, a podcast advertising measurement service, across Europe today.
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We’ve become so used to the standard political interview, but a series of ‘car crash’ local radio interviews was followed by much sterner tests for Liz Truss on national broadcasts.
Katie Bowden, Global’s director of commercial audio tells The Media Leader about what she would change about the media industry.
In brief: Destination Canada has used call-to-action cards on Spotify to target “high-value travellers”.
The growing digital audio sector must be aware of content risks and find ways to collaborate and standardise when it comes to brand safety.
In brief: The BBC World Service has outlined plans to “accelerate” its move to digital.
The UK entertainment and media industry is forecast to reach £97bn by 2026, according to a new report by PwC.
In brief: Octave Audio has launched a scalable podcasting solution giving brands access to more than 1000 podcasts.
In brief: Broadcasters Jane Garvey and Fi Glover are set to host a new programme and podcast on News UK’s Times Radio.
Telco brands are spending less than 1% of their media budgets on digital audio in Europe.